by admin1 | Dec 16, 2015 | Uncategorized
With most movies, especially comedies, there are methods of pre-testing audience reaction. Previews are arranged by a market research firm. They hire college students to hand out free tickets to a new movie. The first thing to know is which primary audience the film...
by admin1 | Dec 1, 2015 | Uncategorized
Reality television has taken off like wildfire. Broadcasting stories starring “real” people has become the staple of cable television. Makers of reality television take their medium very seriously. Reality becomes relative. It’s drama they’re really after. My friend,...
by admin1 | Nov 24, 2015 | Uncategorized
Having directed a summer release studio feature, I signed with an ethusiastic young agent at APA. He told me, “You’re the biggest client I have. I will work for you twenty-four hours a day.” He was one of the hardest-working agents I’d met, but he...
by admin1 | Nov 17, 2015 | Uncategorized
My studio exec on Spy Hard and his boss, president of Disney’s Hollywood Pictures, came to the set while we were filming. I was forewarned by our physical production executive, “Rick, the creative team is coming to visit you. They are extremely pleased...
by admin1 | Nov 10, 2015 | Uncategorized
I directed two successful TV commercial campaigns in Paris; shown on French TV and in theaters before the movies began. One was a spoof of James Bond, the other of Frankenstein. After script and casting, preparation is the most important element in filmmaking. Quoting...
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